Read e-book online Business to business electronic commerce : challenges and PDF

By Merrill Warkentin

ISBN-10: 1591400090

ISBN-13: 9781591400097

Within the mid Nineties, the frequent adoption of the net browser ended in a quick commercialization of the web. furthermore, preliminary good fortune tales have been mentioned from businesses that realized the best way to create an efficient direct advertising channel - promoting tangible items to shoppers without delay with the realm vast internet. by way of the tip of the Nineties, the subsequent revolution begun - referred to as business-to-business digital trade. This paintings presents a resource of data concerning this rising region of industrial.

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Download PDF by Merrill Warkentin: Business to business electronic commerce : challenges and

Within the mid Nineties, the common adoption of the internet browser resulted in a swift commercialization of the web. moreover, preliminary luck tales have been pronounced from businesses that discovered find out how to create an efficient direct advertising channel - promoting tangible items to shoppers at once with the area large net.

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Additional issues to be considered include the technical infrastructure as well as relevant business models. Regularly, electronic marketplace initiatives prove to be more complex and difficult to set up and maintain than initially anticipated. Changes in business processes and relationships between participants within (purchasing 32 Archer & Gebauer Table 1: Characterizing B2B Applications Characteristics Main initiator Examples Comments Buyer Seller (manufacturer, distributor) Market maker The initiator typically bears the majority of the investment, but is also its main beneficiary.

For smaller companies, an affordable alternative is to work through hosted solutions, using Internet browsers to access procurement functionality provided by a third party vendor or application service provider (ASP). Some applications provide functionality beyond the automation of highly structured procurement processes, including production tendering (General Electric’s Trading Process Network), large-scale online auctions (Freemarkets) and the multi-step generation of requests for proposals, as they are relevant for the procurement of freelance and management services (eLance, Webango and Menerva).

Some are independent of buyers and sellers and set up by intermediaries, such as distributors, retailers or brokers, financial institutions such as banks, as well as technology providers (VerticalNet and i2i’s industry trading communities). They feature auctions, electronic catalogs and auxiliary value-added functions, such as industry news and online forums. The initiator typically controls the catalog content, aggregates supplier input and provides additional functionality and standardized data access to buyers (see Figure 4).

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Business to business electronic commerce : challenges and solutions by Merrill Warkentin


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