By Stuart Oskamp
Impressive advances caused by new learn findings, dimension techniques, common makes use of of the web, and more and more refined methods to sampling and polling, have inspired a brand new iteration of perspective students. This generally revised version captures this pleasure, whereas ultimate grounded in scholarly research.Attitudes and reviews, 3/e continues one of many major targets of the unique variation - breadth of assurance. The ebook completely studies either implicit and specific measures of attitudes, the constitution and serve as of attitudes, the character of public opinion and polling, perspective formation, verbal exchange of attitudes and reviews, and the connection among attitudes and behaviors, in addition to theories and study on angle swap. Over 2,000 references help the book's medical integrity. The authors' moment objective is to illustrate the relevance of the subject to people's lives. thus, the second one a part of the publication examines some of the themes and examine findings which are salient on the earth at the present time - political and overseas attitudes (including terrorism), vote casting habit, racism and prejudice, sexism and gender roles, and environmental attitudes.
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Additional info for Attitudes and opinions
Because attitudes and opinions are important in so many different fields of study, this text adopts an interdisciplinary approach to its subject matter. —Francis Bacon, 1620. —Henry Ford. Imagine meeting someone for the first time. When you first set eyes on her, you would recognize her as being a person and a woman, and you would note certain facts about her—perhaps her height, build, and hair color, or the type of clothes she is wearing. You may also infer other facts about her—estimate her age and activities from her behavior, or guess where she grew up from her accent.
Although many stereotypes may contain a kernel of truth, a key feature of stereotypes is that they are overgeneralized. , women are emotional) are believed to apply to all members of the group. When generalized in this way, the stereotype is very likely to be inaccurate—clearly, not all women are emotional. Formation of Stereotypes Much of the research on stereotypes treats them as a result of people's normal cognitive and motivational processes of learning and adapting to the world around them (Hamilton, 198la; Hilton & von Hippel, 1996).
The cognitive tendency to overlook the extent of role-related behavior adds to our overestimation of the importance of personal characteristics. For instance, a teacher can appear very knowledgeable by confining class discussions to topics that he or she knows a lot about and avoiding other topics. An experimental demonstration of this principle required one participant to think up questions on any esoteric informational topic, which another person had to try to answer. In this situation, both the answerers and uninvolved observers typically overestimated the difference in the two individuals' knowledge, saying that the questioner was much more knowledgeable than the answerer.
Attitudes and opinions by Stuart Oskamp